Video is becoming one of the pillars of the communication of brands in a world full of images. However, as businesses ditch it more than ever before to venture into video, the question that keeps bouncing back is live action or motion graphics?
LinkedIn has been touted as the lead source for high-intent B2B marketers over the years. Still, recently, there has been more of this kind of conversation: “LinkedIn ads are costing too much,” or “InMails are receiving no responses at all anymore,” or “lead gen forms do...
When humans imagine video, their subconscious thoughts go to light, cameras, transitions, and editing. Although the visuals are the ones that attract attention, it is the audio that keeps it. Half of the emotional and psychological load of the video is sound design.
The entry of artificial intelligence into the design sector has radically changed the way that creative work is made and distributed. And there is one question being asked by many agencies and freelancers, and it is a question of whether AI can replace the junior designer?
Designing in type is not a device to style anymore; it has become a force of humanity's manifestation. It has been some years since Indian scripts could be seen on a global scale, and this represents a kind of change in the minds of brands and...
In this world bound by the web, deadlines are becoming tighter, customer demands are going through the roof, and business factors change overnight. Firms will no longer be able to retain expensive delivery lags and processes that slow time-to-market.
With a business world full of conscious consumerism, when consumers expect businesses to act consciously, sustainability is no longer a side note, but becomes one of the core elements in a brand.
In the world besieged by cluttered content, content-zapping messages, and hyper-designed personalities of brands, the trendiest thing several innovative brands can do now is an unthinkable event: they are turning it back.
SEO has grown way past the mere keyword stuffing and meta tags tinkering. By 2025, SEO will be an ever-changing environment of technical accuracy, behavioral analytics, and plans for rapid reaction to algorithm changes.
With countless forecasts related to its collapse, email is a digital marketing tool that has experienced great potential even in the contemporary world. The only difference lies in the use of business through the medium, but not in the medium itself.